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Английский язык для сферы туризма и гостиничного бизнеса = English for Tourism and Hotel Industry Бейзеров В.А. (www.PhoenixBooks.ru)

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В.А. Бейзеров
АНГЛИЙСКИЙ ЯЗЫК
ДЛЯ СФЕРЫ ТУРИЗМА И ГОСТИНИЧНОГО БИЗНЕСА
ENGLISH
FOR TOURISM AND HOTEL INDUSTRY
Ростов
-
на
-
Дону
еникс
2011
УДК 811.111(07)
ББК 81.2Англ-9
КТК 8032
Б41
Бейзеров В.А.
Б41 Английский язык для ????ы ???из?? и г?с?ини?н??
????ы ???из?? и г?с?ини?н??
???ы ???из?? и г?с?ини?н?
?
г? бизн?с? =
English for Tourism and Hotel Industry
/ В.А. Б?йз???в. ? Р?с??в н/Д : Ф?никс, 2011. ? 347 с.: ил. ? (Б?з ??п??и????).
ISBN
978?5?222?18674?9
П??дл?г????? п??к?и??ск?? п?с?би? с???к???н? с?с??и? из 32 ???к?в, п?ил?ж?ний. К?ждый ???к вклю???? ??иги
?
н?льный ??кс? или ди?л?г (ди?л?ги) для ???ния, п???в?д? и п?сл?д?ющ?г? ?н?лиз? и ?бс?жд?ния, п?????ный сл?в??ь, ? ??кж? ?яд з?д?ний (?? п??с??г? к сл?жн???).
П??к?и??ск?? п?с?би? ?Английский язык для с???ы ???из?? и г?с?ини?н?г? бизн?с?? п??дн?зн???н? для ??б??
?
ник?в с???ы ???из?? и г?с?ини?н?г? бизн?с?, ??б??ник?в с???ы ?сл?г, с??д?н??в высших ???бных з?в?д?ний, ?б???ю
?
щихся п? сп?ци?льн?с?я? ???ис?и??ск?г? п???иля (?Т?
?
?из? и г?с?ини?н?? д?л??, ?М??к??инг в с???? ???из???). М????и?лы книги ??г?? ??кж? бы?ь исп?льз?в?ны с??д?н??
?
?и эк?н??и??ских и лингвис?и??ских сп?ци?льн?с??й в?з?в (п?и из???нии к??с?в ?Д?л?в?й ?нглийский язык?, ?Анг
?
лийский язык?). Д?нн?? п?с?би? ??ж?? бы?ь ??к???нд?в?н? для исп?льз?в?ния в сс?з?х (для с??д?н??в с???в??с?в?ющих сп?ци?льн?с??й), ? ??кж? для исп?льз?в?ния н? ??к?ль??
?
?ивных з?ня?иях в ги?н?зиях и лиц?ях.
УДК 811.111(07)
ISBN
978?5?222?18674?9 ББК 81.2Англ?9
© Б?йз???в В.А., 2011
© О????л?ни?, ООО ?Ф?никс?, 2011
INTRODUCTION
ВВЕДЕНИЕ
Т??из? с?г?дня явля??ся ?дн?й из н?иб?л?? выс?к?д?
?
х?дных и дин??и?н? ??звив?ющихся ????сл?й эк?н??ики, ?к?зыв?ющих сильн?? ??ль?иплик??ивн?? влияни? н? с?в?к?пн?ю д?я??льн?с?ь ??зли?ных с?к????в эк?н??ики. Инд?с??ию ???из?? и г?с??п?ии?с?в? сл?д??? с?и???ь к??
?
пл?кс??б??з?ющ?й ????слью, ?сн?в?нн?й н? ин??г?и??
?
в?нн?? исп?льз?в?нии вс?г? эк?н??и??ск?г?, к?ль???н?г? и п?и??дн?г? п???нци?л? ????и???ии.
П? ?ц?нк? в?д?щих эксп????в, инд?с??ия ???из?? в
XXI
в?к? яви?ся ?дн?й из ???х в?жн?йших движ?щих сил в ?бсл?жив?ющ?? с?к???? ?и??в?й эк?н??ики н??яд? с ??л?к????ник?ция?и и ин?????ци?нны?и ??хн?л?гия
?
?и. В ???ис?ск?й ????сли в н?с??ящ?? в???я з?ня?? ?к?л? 220 ?лн ??л?в?к, или б?л?? 10% ???д?сп?с?бн?г? н?с?л?
?
ния ?и??.
П? д?нны? н?п??ви??льс?в?нн?й ??жд?н???дн?й ??г?
?
низ?ции ? Вс??и?н?г? с?в??? п? ???из?? и п???ш?с?вия? (WTTC) ? с?????ны? вл?ж?ния в с???? ???из?? ?ц?нив??
? с?????ны? вл?ж?ния в с???? ???из?? ?ц?нив?
?
ю?ся п???и в 700 ?л?д д?лл???в, ??? с?с??вля?? 11,3% ин
?
в?с?иций в эк?н??ик? вс?х с???н ?и??. Вс?г? к 2013 г?д? ?и??в?я ???ис?и??ск?я инд?с??ия б?д?? п??изв?ди?ь ?сл?г н? с???? ?к?л? 9 ??лн. д?лл???в. С??дни? ???пы ??с?? ??жд?н???дн?г? ???из?? д? 2020 г?д? с?с??вя? 4,1%.
О????с?в?нн?я инд?с??ия ???из?? и г?с??п?ии?с?в? н?х?ди?ся в с??дии п?с??п???льн?г? ??зви?ия. П? п??гн?з? ЮНВТО, к 2020 г?д? Р?ссия ??ж?? в?й?и в п??в?ю д?ся?к? с???н ? с??ых п?п?ля?ных н?п??вл?ний ???из??.
XXI в?к ?б?явл?н в?к?? ???из??. ?? п?сл?дни? н??
в?к ?б?явл?н в?к?? ???из??. ?? п?сл?дни? н?
?
ск?льк? д?ся?ил??ий ???из? с??л д?с??п?н ши??ки? сл?я? н?с?л?ния, в ??? ?исл? и в н?ш?й с???н?. Одн?в????нн? с ??с??? ?бщ?г? ?исл? ???ис??в з????н?? ??зви?и? п?л??или Английский язык для сферы туризма и гостиничного бизнеса
4
ин???с???к???? ???из?? и ?? ?сн?вн?й к??п?н?н? ? г?
?
с?ини?ный с?к???. О??ли с????я?ся п?л??и?ь св?ю д?лю бизн?с? и вся??ски пы??ю?ся ?б?ди?ь ???ис??в ис????и?ь д?ньги н? п?и?б????ни? п??д?с??вля??ых и?и г?с?ини?
?
ных ?сл?г.
С в?зникн?в?ни?? ???ис?и??ск?г? ?ынк? в с???н?х СНГ п?явил?сь п????бн?с?ь в п?дг???вк? сп?ци?лис??в для с???ы ???из?? и г?с?ини?н?г? бизн?с?. Об??з?в???ль
?
ны? ????жд?ния п?ис??пили к п?дг???вк? п????сси?н?ль
?
ных к?д??в.
Для инд?с??ии ???из?? и г?с?ини?н?г? бизн?с? зн?ни? ?нглийск?г? язык? явля??ся к?к ?ж?дн?вн?й н??бх?ди??
?
с?ью, ??к и в?жны? ?сл?ви?? для ?сп?шн?й к??ь??ы.
Для ?сп?шн?й ??б??ы, н??бх?ди?? н? ??льк? п?ни???ь сис???? язык?, н? и ????ь э???к?ивн? и ???с?н? п?и??
?
ня?ь ??зли?ны? язык?вы? с???к???ы.
П?с?би? ?Английский язык для с???ы ???из?? и г?
?
с?ини?н?г? бизн?с?? ??звив??? н?выки исп?льз?в?ния ?нглийск?г? язык?.
П??к?и??ск?? п?с?би? ?Английский язык для с???ы ???из?? и г?с?ини?н?г? бизн?с?? п??дн?зн???н? для ??б??
?
ник?в с???ы ???из?? и г?с?ини?н?г? бизн?с?, ??б??ник?в с???ы ?сл?г, с??д?н??в высших ???бных з?в?д?ний, ?б???ю
?
щихся п? сп?ци?льн?с?я? ???ис?и??ск?г? п???иля (?Т?
?
?из? и г?с?ини?н?? д?л??, ?М??к??инг в с???? ???из???).
М????и?лы книги ??г?? ??кж? бы?ь исп?льз?в?ны с??д?н???и эк?н??и??ских и лингвис?и??ских сп?ци?ль
?
н?с??й в?з?в (п?и из???нии к??с?в ?Д?л?в?й ?нглийский язык?, ?Английский язык?).
Д?нн?? п?с?би? ??ж?? бы?ь ??к???нд?в?н? для исп?ль
?
з?в?ния в сс?з?х (для с??д?н??в с???в??св?ющих сп?ци?ль
?
н?с??й), ? ??кж? н? ??к?ль???ивных з?ня?иях в ги?н?зиях и лиц?ях.
П??дл?г????? п?с?би? с???к???н? с?с??и? из 32 ???к?в, п?ил?ж?ний. К?ждый ???к вклю???? ??игин?льный ??кс? или ди?л?г (ди?л?ги) для ???ния, п???в?д? и п?сл?д?ющ?г? ?н?лиз? и ?бс?жд?ния, п?????ный сл?в??ь, ? ??кж? ?яд з?д?ний (?? п??с??г? к сл?жн???): ???в??ь?? н? в?п??сы?, ?вс??вь?? п??п?щ?нн?? сл?в? из ??кс???, ?п???в?ди?? н? ?нглийский язык?, ?д?в?й?? ?бс?ди??. К???? ??г?, ?яд гл?в Введение
5
(н?п?и???, ?В ???л??, ?В ???ис?и??ск??
are
нс?в??, ?А??нд? ?в????биля?) и??ю? я?к? вы??ж?нный к????ник??ивный х???к??? и п?зв?ляю? с??д?ли??в??ь ???льн?ю язык?в?ю си???цию н?п?с??дс?в?нн? в ??ди???ии. Ряд гл?в в п??ддв?
?
?ии ?и?н?й ?ли?пи?ды 2014 г?д? п?свящ?ны г???д? С??и и ?г? ?к??с?н?с?я?, ? ??кж? сп????, ?ли?пи?дн??? движ?нию, п?дг???вк? к ?ли?пи?д? в С??и.
Т??ис?и??ский и г?с?ини?ный бизн?с в п??в?ю ?????дь кли?н?????и?н?и??в?н, п?э???? п?и ?б???нии ?нглийск?
?
?? ??к в?жн? ??звив??ь н?выки г?в???ния. В связи с э??й н??бх?ди??с?ью в ???бн?? п?с?бии и????ся ?н?ж?с?в? к????ник??ивных ?п??жн?ний, н??ин?я с п??с?ых си???
?
ций, н?п?и???, ??г?низ?ция п??к??? ?в?? для кли?н??, и з?к?н?ив?я п??з?н??ция?и.
Д?нн?? п?с?би? сп?с?бс?в??? ?вл?д?нию ??б??ник??и и с??д?н???и (???щи?ися) н?вык??и с?с??вл?ния д?л?в?г? пись??, ??зю?? и ?. д.
С??нд???ны? ???зы (клиш?), исп?льз???ы? в ??х или иных ??б??их си???циях, ??кж? п??дс??вл?ны в к?н??кс??.
В п?с?бии с?д??ж??ся п?иближ?нны? к ???льн?с?и з?д?ния, ?сн?в?нны? н? ????н?и?ных (п?длинных) д?к?
?
??н??х и ??кс??х, ??? п?зв?ля?? с??д?н??? и ???щи?ся п?л??и?ь п??дс??вл?ни? ? ???льн?й ??б??? г?с?иниц, ??
?
с????н?в, ???ис?и??ских к??п?ний и ????сли в ц?л??.
П??дл?г????? п?с?би? п?зв?ля?? п?исп?с?би?ь и??ю
?
щийся ???бный ?????и?л п?д к?нк???н?ю ???бн?ю си
?
???цию, п??п?д?в???лю ? ??сп??д?ля?ь к?ли??с?в? ??с?в н? из???ни? ??й или ин?й ???ы. Ч?с?ь ??? ??к???нд???ся п??д?с??вля?ь с??д?н??? н? с???с??я??льн?? из???ни?.
Английский язык для сферы туризма и гостиничного бизнеса
6
Unit
1
TOURISM INDUSTRY
: PAST AND PRESENT
Tourism
is travel for re?reational, leisure or ?usiness ?ur?os?
, leisure or ?usiness ?ur?os?
leisure or ?usiness ?ur?os
?
es. The World Tourism Organization defines tourists
as ?eo?le who
?travel to and stay in ?la?es outside their usual environment for more than twenty?four (24)
hours and not more than one ?onse?utive year for leisure, ?usiness and other ?ur?oses not related to the exer?ise of an a?tivity remunerated from within the ?la?e visited.?
Tourism has ?e?ome a ?o?ular glo?al leisure a?tivity. In
2008,
there were over
922
million international tourist arrivals, with a growth of 1.9% as ?om?ared to 2007. International tour?
a growth of 1.9% as ?om?ared to 2007. International tour?
growth of 1.9% as ?om?ared to 2007. International tour?
1.9% as ?om?ared to 2007. International tour?
as ?om?ared to 2007. International tour?
2007. International tour?
International tour
?
ism re?ei?ts grew to US$
944
?illion (euro 642
?illion) in
2008,
?orres?onding to an in?rease in real terms of
1.8%.
Unit 1.
Tourism Industry: Past and Present 7
As a result of the late?2000s re?ession, international travel de?
a result of the late?2000s re?ession, international travel de?
result of the late?2000s re?ession, international travel de?
2000s re?ession, international travel de?
0s re?ession, international travel de?
, international travel de?
international travel de
?
mand suffered a strong slowdown ?eginning in June 2008,
with growth in international tourism arrivals worldwide falling to 2%
during the ?oreal summer months
.
This negative trend intensified during
2009,
exa?er?ated in some ?ountries due to the out?reak of the H1
N1
influenza virus
,
resulting in a worldwide de?line of 4%
in
2009
to
880
million international tourists arrivals
,
and an estimated
6%
de?line in international tourism re?ei?ts.
The region most affe?ted was Euro?e with a 6%
de?line.
Tourism is vital for many ?ountries
,
su?h as Egy?t, Gree?e
,
Le?anon, S?ain, ?alaysia and Thailand, and many island na?
, ?alaysia and Thailand, and many island na?
?alaysia and Thailand, and many island na?
, and many island na?
and many island na
?
tions, su?h as the Bahamas, Fiji, ?aldives
,
Phili??ines and the Sey?helles, due to the large intake of money for ?usinesses with their goods and servi?es and the o??ortunity for em?loyment in the servi?e industries asso?iated with tourism. These servi?e industries in?lude trans?ortation servi?es, su?h as airlines, ?ruise shi?s and taxi?a?s, hos?itality servi?es, su?h as a??ommoda?
, hos?itality servi?es, su?h as a??ommoda?
hos?itality servi?es, su?h as a??ommoda?
, su?h as a??ommoda?
su?h as a??ommoda
?
tions, in?luding hotels and resorts, and entertainment venues
,
su?h as amusement ?arks, ?asinos, sho??ing malls, musi? ven?
, ?asinos, sho??ing malls, musi? ven?
?asinos, sho??ing malls, musi? ven?
, musi? ven?
musi? ven
?
ues and theatres
.
Etymology
Theo?ald (1994) suggested that ?etymologi?ally, the word tour
is derived from the Latin, ?tornare? and the Greek, ?tornos?, meaning ?a lathe or ?ir?le; the movement around a ?entral ?oint or axis?. This meaning ?hanged in modern English to re?resent ?one?s turn?. The suffix ? ism
is defined as ?an a?tion or ?ro?ess; ty?i?al ?ehavior or quality?, while the suffix, ? ist
denotes ?one that ?erforms a given a?tion?. When the word tour
and the suf
?
fixes ? ism
and ? ist
are ?om?ined, they suggest the a?tion of movement around a ?ir?le. One ?an argue that a ?ir?le re?resents a starting ?oint, whi?h ultimately returns ?a?k to its ?eginning. Therefore, like a ?ir?le, a tour re?resents a journey in that it is a round?tri?, i.e., the a?t of leaving and then returning to the original starting ?oint, and therefore, one who takes su?h a jour
?
ney ?an ?e ?alled a tourist.?
Английский язык для сферы туризма и гостиничного бизнеса
8
In 1941,
Hunziker and Kra?f defined tourism as ?eo?le who travel
?the sum of the ?henomena and relationshi?s arising from the travel and stay of non?residents
,
insofar as they do not lead to ?ermanent residen?e and are not ?onne?ted with any earning a?tivity.
?
In
1976,
the Tourism So?iety of England?
s
definition was
: ?Tourism is the tem?orary
,
short?term movement of ?eo?le to destination outside the ?la?es where they normally live and work and their a?tivities during the stay at ea?h destination
.
It in?ludes movements for all ?ur?oses
.?
In
1981,
the International Asso?iation of S?ientifi? Ex?erts in Tourism defined tourism in terms of ?arti?ular a?tivities sele?ted ?y ?hoi?e and undertaken outside the ?ountry. In
1994,
the United Nations ?lassified three forms of tourism in its Recommendations on Tourism Statistics
:
?
Domesti? tourism, involving residents of the given ?oun
?
try traveling only within this ?ountry
.
?
In?ound tourism
,
involving non?residents traveling in the given ?ountry.
?
Out?ound tourism, involving residents traveling in an
?
other ?ountry
.
The World Tourism Organization re?orts the following ten ?ountries as the most visited from 2006
to
2009
?y the num?er of international travellers
.
When ?om?ared to 2006,
Ukraine entered the to? ten list, sur?assing Russia
,
Austria and ?exi?o
,
and in
2008,
sur?assed Germany. In
2008,
the U.
S.
dis?la?ed S?ain from the se?ond ?la?e
.
?ost of the to? visited ?ountries ?ontinue to ?e on the Euro?ean ?ontinent, followed ?y a grow?
, followed ?y a grow?
followed ?y a grow
?
ing num?er of Asian ?ountries
.
In 2009, ?alaysia made it into the to? 10 most visited ?oun?
2009, ?alaysia made it into the to? 10 most visited ?oun?
?alaysia made it into the to? 10 most visited ?oun?
10 most visited ?oun?
most visited ?oun
?
tries
?
list. ?alaysia se?ured the ninth ?osition
,
just ?elow Turkey and Germany. In
2008,
?alaysia was in
1
1th ?osition
.
Both Turkey and Germany ?lim?ed one rank in arrivals, o??u?ying seventh and eighth ?ositions res?e?tively, while Fran?e ?ontin?
, while Fran?e ?ontin?
while Fran?e ?ontin
?
ued to lead the ranks in terms of tourist arrivals.
Unit 1.
Tourism Industry: Past and Present 9
Rank
Country
UNWTO Regional Market
International Tourist Arrivals (2009) International Tourist Arrivals (2008) International Tourist Arrivals (2007)
International Tourist Arrivals (2006)
1
Fran?e
Euro?e
74.2
million
79.2
million
80.9
million
77.9
million
2
United States
North Ameri?a
54.9
million
57.9
million
56.0
million
51.0
million
3
S?ain
Euro?e
52.2
million
57.2
million
58.7
million
58.0
million
4
China
Asia
50.9
million
53.0
million
54.7
million
49.9
million
5
Italy
Euro?e
43.2
million
42.7
million
43.7
million
41.1
million
6
United King
?
dom
Euro?e
28.0
million
30.1
million
30.9
million
30.7
million
7
Turkey
Euro?e
25.5
million
25.0
million
22.2
million
18.9
million
8
Germany
Euro?e
24.2
million
24.9
million
24.4
million
23.6
million
9
?alaysia
Asia
23.6
million
22.1
million
21.0
million
17.5
million
10
?exi?o
North Ameri?a
21.5
million
22.6
million
21.4
million
21.4
million
Английский язык для сферы туризма и гостиничного бизнеса
10
International Tourism Receipts
International tourism re?ei?ts grew to US
$944
?illion (? 642
?illion) in
2008,
?orres?onding to an in?rease in real terms of
1.8%
from 2007.
When the ex?ort value of international ?assenger trans?ort re?ei?ts is a??ounted for
,
total re?ei?ts in
2008
rea?hed a
re?ord of US
$ 1.1
trillion
,
or over US$
3
?illion a
day
.
The World Tourism Organization re?orts the following ?oun
?
tries as the to? ten tourism earners for the year 2009. It is noti?e?
2009. It is noti?e?
It is noti?e
?
a?le that most of them are on the Euro?ean ?ontinent
,
?ut the United States ?ontinues to ?e the to? earner (see the ?hart ?elow)
.
International Tourism Expenditures
The World Tourism Organization re?orts the following ?oun
?
tries as the to? ten ?iggest s?enders on international tourism for the year 2009. For the fifth year in a row, German tourists ?on?
2009. For the fifth year in a row, German tourists ?on?
For the fifth year in a row, German tourists ?on?
a row, German tourists ?on?
row, German tourists ?on?
, German tourists ?on?
German tourists ?on
?
tinue as the to? s?enders
.
Most Visited Cities
by International Tourist Arrivals
City
Country
Interna
-
tional
Visitors
(mil
-
lions)
Year/Notes
Paris
Fran?e
14.8
2009 (Ex?lud?
(Ex?lud
?
ing extra?mu
?
ros visitors
) London
United Kingdom
14.1
2009
Singa?ore
Singa?ore
9.7
2009
Kuala Lum?ur
?alaysia
9.11
2009
Hong Kong
China
8.95
2009
New York City
United States
8.7
2009
Unit 1.
Tourism Industry: Past and Present 11
Rank
Country
UNWTO Re
-
gional Market
International Tourism Receipts (2009) International Tourism Receipts (2008) International Tourism Receipts (2007) International Tourism Receipts (2006) 1
United States
North Ameri?a
$93.9
?illion
$110.0
?illion
$97.1
?illion
$85.8
?illion
2
S?ain
Euro?e
$53.2
?illion
$61.6
?illion
$57.6
?illion
$51.1
?illion
3
Fran?e
Euro?e
$49.4
?illion
$55.6
?illion
$54.3
?illion
$46.3
?illion
4
Italy
Euro?e
$40.2
?illion
$45.7
?illion
$42.7
?illion
$38.1
?illion
5
China
Asia
$39.7
?illion
$40.8
?illion
$37.2
?illion
$33.9
?illion
6
Germany
Euro?e
$34.7
?illion
$40.0
?illion
$36.0
?illion
$32.8
?illion
7
United King
?
dom
Euro?e
$30.0
?illion
$36.0
?illion
$38.6
?illion
$34.6
?illion
8
Australia
O?eania
$25.6
?illion
$24.8
?illion
$22.3
?illion
$17.8
?illion
9
Turkey
Euro?e
$21.3
?illion
$22.0
?illion
$18.5
?illion
$16.9
?illion
10
Austria
Euro?e
$19.4
?illion
$21.6
?illion
$18.9
?illion
$16.6
?illion
Английский язык для сферы туризма и гостиничного бизнеса
12
Rank
Country
UNWTO Regional Market
International Tourism Expenditures
(2009) International Tourism Expenditures
(2008) International Tourism Expenditures
(2007) International Tourism Expenditures
(2006)
1
Germany
Euro?e
$81.2
?illion
$91.0
?illion
$83.1
?illion
$73.9
?illion
2
United States
North Ameri?a
$73.2
?illion
$79.7
?illion
$76.4
?illion
$72.1
?illion
3
United Kingdom
Euro?e
$50.3
?illion
$68.5
?illion
$71.4
?illion
$63.1
?illion
4
China
Asia
$43.7
?illion
$36.2
?illion
$29.8
?illion
$24.3
?illion
5
Fran?e
Euro?e
$38.5
?illion
$41.4
?illion
$36.7
?illion
$31.2
?illion
6
Italy
Euro?e
$27.9
?illion
$30.8
?illion
$27.3
?illion
$23.1
?illion
7
Ja?an
Asia
$25.1
?illion
$27.9
?illion
$26.5
?illion
$26.9
?illion
8
Canada
North Ameri?a
$24.2
?illion
$27.2
?illion
$24.7
?illion
$20.6
?illion
9
Russia
Euro?e
$20.8
?illion
$23.8
?illion
$21.2
?illion
$18.1
?illion
10
Netherlands
Euro?e
$20.7
?illion
$21.7
?illion
$19.1
?illion
$17.0
?illion
Unit 1.
Tourism Industry: Past and Present 13
City
Country
Interna
-
tional
Visitors
(mil
-
lions)
Year/Notes
Bangkok
Thailand
8.45
2009
Istan?ul
Turkey
7.51
2009
Du?ai
United Ara? Emirates
6.81
2009
Shanghai
China
6.29
2009
History
Wealthy ?eo?le have always travelled to distant ?arts of the world
,
to see great ?uildings
,
works of art
,
learn new languages
,
ex?erien?e new ?ultures and to taste different ?uisines
.
Long ago
,
at the time of the Roman Re?u?li?
,
?la?es su?h as Baiae were ?o?ular ?oastal resorts for the ri?h. The word tourism
was used ?y 1811
and tourist
?y 1840. In 1936, the League of Na?
1840. In 1936, the League of Na?
In 1936, the League of Na?
1936, the League of Na?
the League of Na
?
tions defined foreign tourist
as
?someone traveling a?road for at least twenty?four hours?
.
Its su??essor
,
the United Nations, amended this definition in 1945,
?y in?luding a maximum stay of six months
.
Latest Trends
As a result of the late?2000s re?ession, international arriv?
a result of the late?2000s re?ession, international arriv?
result of the late?2000s re?ession, international arriv?
2000s re?ession, international arriv?
0s re?ession, international arriv?
, international arriv?
international arriv
?
als suffered a
strong slowdown ?eginning in June 2008.
Growth from 2007
to
2008
was only 3.7%
during the first eight months of
2008.
The Asian and Pa?ifi? markets were affe?ted and Euro?e stagnated during the ?oreal summer months
,
while the Ameri?as ?erformed ?etter
,
redu?ing their ex?ansion rate ?ut kee?ing a 6%
growth from January to August
2008.
Only the ?iddle East ?ontinued its ra?id growth during the same ?eriod
,
rea?hing a 17%
growth as ?om?ared to the same ?eriod in
2007.
This slowdown on international tourism demand was also refle?ted in Английский язык для сферы туризма и гостиничного бизнеса
14
the air trans?ort industry
,
with a
negative growth in Se?tem?er
2008
and a 3.3%
growth in ?assenger traffi? through Se?tem?er
.
The hotel industry also re?orts a slowdown, as room o??u?an?y ?ontinues to de?line. As the glo?al e?onomi? situation deterio
?
rated dramati?ally during Se?tem?er and O?to?er as a
result of the glo?al finan?ial ?risis
,
growth of international tourism is ex?e?ted to slow even further for the remaining of
2008,
and this slowdown in demand growth is fore?asted to ?ontinue into
2009
as re?ession has already hit most of the to? s?ender ?ountries
,
with long?haul travel ex?e?ted to ?e the most affe?ted ?y the e?onomi? ?risis
.
This negative trend intensified as international tourist arrivals fell ?y
8%
during the first four months of
2009,
and the de?line was exa?er?ated in some regions due to the out
?
?reak of the influenza AH1N1 virus
.
Glossary
a??ommodation
??с?? п??жив?ния
amusement
??звл???ни?
annual
?ж?г?дный
arrival
п?ибы?и?
?oreal
ж??кий
demand
сп??с
earn
з???б??ыв??ь
entertainment
??звл???ни?
environment
?к??ж?ющ?я с??д?
in?rease
?в?ли?ив??ь
influenza
г?ипп
involve
вклю???ь
leisure
??дых
?ur?ose
ц?ль
re?ei?t
д?х?д, п?ибыль
re?ession
??ц?ссия, ?п?д?к
re?reation
??к???ция, ??дых, л???ни?
resort
к?????
Unit 1.
Tourism Industry: Past and Present 15
su??essor
н?сл?дник, п????ник
trend
??нд?нция
value
ц?н?, с??и??с?ь
vital
жизн?нн? в?жный
TASKS
I.
Answer the questions.
1.
What is tourism? Give several definitions.
2.
How many ?eo?le travel every year? Are there any ?hanges in figures during the ?ast de?ade?
3.
For what ?ountries is tourism industry vital and why?
4.
What other servi?e industries a??ommodate tourism and why?
5.
What is the etymology of the word ?tourism??
6.
What are the 10 most visited ?ountries in the World?
7.
What is the total annual earning from tourism?
8.
What is the World?leading ?ountry in tourism?
9. What are the ?ounties ? the ?iggest s?enders on interna?
What are the ?ounties ? the ?iggest s?enders on interna
?
tional tourism?
10.
Name the most visited ?ities in the World
.
11.
Name the main touristi? attra?tions of the ?ast.
II. Insert the necessary word or word combination.
1.
Tourism is travel for re?reational
,
leisure or ....
?ur?oses
.
2.
Tourism has ?e?ome a ?o?ular glo?al
? a?tivity.
3.
The World Tourism Organization defines tourists as.
...
4.
Tourism is ...
for many ?ountries
.
5.
In
2008,
there were ....
international tourist arrivals
.
6.
In
2009,
there were ....
international tourist arrivals
.
7.
In
2008,
?alaysia was in
...
?osition in tourism.
8.
Fran?e attra?ted? tourists in 2007.
9.
German tourists are the to?
...
10.
Long ago
,
at the time of the Roman Re?u?li?
,
?la?es su?h as Baiae were ?o?ular ?oastal
...
for the ri?h.
III. Refer the sentences from Russian into English.
1. Т??из? ? э?? п???ш?с?ви? с ??зли?ны?и ц?ля?и.
2. Т??из? с??л ?дн?й из лиди??ющ?й ????сли эк?н??ики.
Английский язык для сферы туризма и гостиничного бизнеса
16
3. Т??ис?ы ? э?? люди, п???ш?с?в?ющи? з? п??д?лы св??г? г???д? или д???вни б?л?? ??? н? 1 с??ки.
4. Сл?в? ????ис?? п??исх?ди? из г????ск?г? и л??ин
?
ск?г? язык?в.
5. Ми??вы?и лид????и п? к?ли??с?в? п?ибывших ??
?
?ис??в являю?ся Ф??нция, США и Исп?ния.
6. Б?г??ы? люди п???ш?с?в?в?ли вс?гд?.
7. Ин?гд? ????сль испы?ыв?л? ?п?д?к.
8. Гл?вны? к??????? Ф??нции явля??ся Ницц?.
9. Т??из? ? э?? и ??звл???ни?, и бизн?с.
IV. Let?s discuss.
?
S?eak a?out the develo?ment of tourism in different re
?
gions of the World.
?
What are the main attra?tions for tourists
?
?
S?eak a?out the role of tourism in World e?onomy.
?
S?eak a?out the develo?ment of tourism in your ?ountry.
Unit 2.
Types of Tourism
17
Unit
2
TYPES OF TOURISM
Leisure Travel
.
Leisure travel was asso?iated with the Indus
?
trial Revolution in the United Kingdom ? the first Euro?ean ?ountry to ?romote leisure time to the in?reasing industrial ?o?
?
ulation. Initially, this a??lied to the owners of the ma?hinery of ?rodu?tion, the e?onomi? oligar?hy, the fa?tory owners and the traders. These ?om?rised the new middle ?lass. ?Cox & Kings? was the first offi?ial travel ?om?any to ?e formed in 1758.
?any leisure?oriented tourists travel to the tro?i?s, ?oth in the summer and winter. Pla?es of su?h nature often visited are: Bali in Indonesia, Brazil, Cu?a, the Domini?an Re?u?
?
li?, ?alaysia, ?exi?o, the various Polynesian tro?i?al islands, Queensland in Australia, Thailand, St.Tro?ez and Cannes in Английский язык для сферы туризма и гостиничного бизнеса
18
Fran?e, Florida, Hawaii and Puerto Ri?o in the United States, Bar?ados, St. ?arten, St. Kitts, Nevis, Bahamas, Anguilla, An
?
tigua, Aru?a, Turks and Cai?os and Bermuda.
Winter Tourism. ?ajor ski resorts are lo?ated mostly in the various Euro?ean ?ountries
(e.
g.
Andorra, Austria, Bulgaria
,
Cze?h Re?u?li?
,
Fran?e
,
Germany, I?eland, Italy
,
Norway
,
Poland
,
Ser?ia
,
Sweden
,
Slovenia
,
S?ain
,
Switzerland
),
Canada
,
the United States
(e.
g.
Colorado
,
California, Utah, New York, New Jersey
,
?i?higan
,
?ontana, Vermont, New England)
,
New Zealand, Ja?an
,
South Korea
,
Chile
,
Argentina
,
Kenya and Tanzania
.
Mass Tourism. ?ass tourism ?ould only have develo?ed with the im?rovements in te?hnology, allowing the trans?ort of large num?ers of ?eo?le in a short s?a?e of time to ?la?es of leisure interest, so that greater num?ers of ?eo?le ?ould ?egin to enjoy the ?enefits of leisure time
.
Adjectival Tourism. Exam?les of the more ?ommon ni?he tourism markets in?lude:
?
Agritourism
?
Culinary tourism
?
Cultural tourism
?
E?otourism
?
Extreme tourism
?
Geotourism
?
Heritage tourism
?
?edi?al tourism
?
Po???ulture tourism
?
Poverty tourism
?
Religious tourism
?
S?a?e tourism
?
War tourism
?
Wildlife tourism
Recent Developments
.
There has ?een an u?market trend in the tourism over the last few de?ades, es?e?ially in Euro?e
,
where international travel for short ?reaks is ?ommon
.
Tourists have high levels of dis?osa?le in?ome
,
?onsidera?le leisure time
,
are well edu?ated, and have so?histi?ated tastes
.
There is now a demand for a ?etter quality ?rodu?ts, whi?h has resulted in a fragmenting of the mass market for ?ea?h va?ations
;
?eo?le want more s?e?ialised versions, quieter resorts, family?oriented holi?
, quieter resorts, family?oriented holi?
quieter resorts, family?oriented holi?
, family?oriented holi?
family?oriented holi
?
days or ni?he market?targeted destination hotels
.
The develo?ments in te?hnology and trans?ort infrastru?ture
,
su?h as jum?o jets
,
low??ost airlines and more a??essi?le air?orts have made many ty?es of tourism more afforda?le. ?WHO? esti?
. ?WHO? esti?
?WHO? esti
?
mates that u? to 500,000 ?eo?le are on ?lanes at any time. There Английский язык для сферы туризма и гостиничного бизнеса
346
СОДЕРЖАНИЕ
Introdu?tion / Вв?д?ни?
............................................................
3
Unit 1. Tourism Industry: Past and Present
.................................
6
Unit 2. Ty?es of Tourism
..........................................................
17
Unit 3. What Is a Hotel?
...........................................................
24
Unit 4. Hotel Industry
...............................................................
33
Unit 5. The International Classifi?ation Of Hotels
....................
40
Unit 6. At The Hotel
.................................................................
54
Unit 7.
Travelling On Business And For Pleasure
......................
68
Unit 8. Travel Agen?y
...............................................................
78
Unit 9. At The Airline Desk
......................................................
82
Unit 10. ?oney In Voyage
........................................................
91
Unit 11. Career At Hotel Industry
.............................................
97
Unit 12. ?odern Tourism
.......................................................
104
Unit 13. ?arketing In Tourism (Part 1)
..................................
110
Unit 14. ?arketing In Tourism (Part 2)
..................................
119
Unit 15. Glo?alization And Hos?itality Industry
.....................
128
Unit 16. Sustaina?le Tourism In Turkey
..................................
137
Unit 17. Tourism In Australia
.................................................
146
Unit 18. Visiting Switzerland
...................................................
154
Unit 19. Dis?over Brasil
..........................................................
161
Unit 20. Tourism In Britain
....................................................
168
Unit 21. Tourism In Canada
...................................................
177
Unit 22. Visit Hong Kong
.......................................................
186
Содержание
347
Unit 23. Organizing Ex?ursions
...............................................
189
Unit 24. Renting a Car
............................................................
211
Unit 25. Ta?le ?anners
..........................................................
218
Unit 26. Restaurant (Caf?)
......................................................
224
Unit 27. Business Corres?onden?e
..........................................
274
Unit 28. So?hi: Past, Present, Future
......................................
287
Unit 29. Wel?ome to So?hi
.....................................................
294
Unit 30. So?hi Sightseeing Attra?tions
....................................
304
Unit 31. The Olym?i? Games
.................................................
316
Unit 32. Winter Olym?i?s in So?hi
..........................................
324
A??endix / П?ил?ж?ния
.......................................................
331
Bi?liogra?hy / Библи?г???ия
...............................................
343
Серия ?Без репетитора?
Бейзеров Владислав Александрович
Английский язык для сферы туризма и гостиничного бизнеса
English for Tourism and Hotel Industry
О?в??с?в?нный
??д?к???
С. Осташов
Т?хни??ский
??д?к???
Л. Багрянцева
Обл?жк?
А. Вартанов
К??пью???н?я
в??с?к?
В. Микизиль
К????к???ы
Е. Кожевникова, Н. Иванова
Сд?н?
в н?б??
05.04.2011. П?дпис?н?
в п????ь
17.06.2011.
Ф?????
84 ?
108 1/32. Б???г?
??с??н?я
. Г??ни????
NewtonC. П????ь
??с??н?я
. Усл
. п??
. л. 18,48. Ти??ж
2500 экз
.
??к?з
?
ООО
?
Ф?никс
?
344082, г. Р?с??в
?
н?
?
Д?н?
, п??
. Х?л???инский
, 80.
О?п?????н?
с г???вых
ди?п?зи?ив?в
в ?АО
?
Книг?
?
344019, г. Р?с??в
?
н?
?
Д?н?
, ?л
. С?в??ск?я
, 57.
Автор
phoenixbooks
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