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Патент USA US3083502

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April 2, 1963
u` s. HOWELL
3,083,489
DISPLAY LASSEMBLY AND POSTER HOLDER
Filed June 27, 1960
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April 2, 1963
D. s. HOWELL
3,083,489
DISPLAY ASSEMBLY AND POSTER HOLDER
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INVENTOR.
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BY
fda/1115,59’
United States Patent O ” ice
3,083,489
Patented Apr. 2, 1963
F
1
2
3,683,489
FIGURE 10 is an enlarged fragmentary rear elevation
of the central portion of the right-hand side rail of FIG
URE l, showing the pivotal mounting of one of the sup
DÍSPLAY ASSEMBLY AND PÜS'I‘ER HÜÉLDIER
David S. Howell, Royal Oak, Mich., assigner to Arlington
Aluminum Company, Detroit, Mich., a corporation of
porting legs thereon;
FIGURE l1 is a fragmentary right-hand side elevation
of the side rail portion shown in FIGURE l0; and
FIGURE l2 is a fragmentary central vertical section
similar to the lower end of FIGURE 2, but showing a
modification of the invention.
This invention relates to display apparatus and, in par
ticular, to display assemblies and poster holders used
Referring to the drawings in detail, FIGURES l, 2 and
therein.
3 show a display assembly, generally designated 18, in
One object of this invention is to provide a poster holder
clud-ing a three-dimensional poster carrier P, poster-re
in the form of a border frame which is capable of receiv
taining backinvi sheet or plate 19 and a poster holder, gen
erally designated 2n, according to one form of the inven
ing and holding three-dimensional poster carriers to which
the poster design is applied, such as those possessing por
tion. The poster holder 2li includes a border frame, gen
erally designated 22, made up of side rails 24 and a bot
tions in relief, yet in which the poster carrier is easily
torn rail 26 of similar construction forming three sides of
and quickly inserted and removed.
the border frame 22, the fourth side thereof being closed
Another object is to provide a poster holder of the
by Va top rail 23 of slightly different construction. The
foregoing character wherein the three-dimensional poster
carrier is capable of being inserted from the rear of the 20 rails 24, 26 and 23 are preferably of extruded aluminum
border frame without interfering with or incurring inter
and, as described below, may employ the same extrusion,
which is `subjected to a subsequent cutting operation in
ference from the border frame.
order to convert a bottom or side rail 26 or 24 to a top
Aro-ther object is to provide a poster holder of the fore
rail 28. As also explained below, the top ra-il 2S is so
going character in which the border frame rails are rela
tively immovable 'and which is free from hinged border 25 constructed on order to permit insertion of the three-di
mensional poster carrier to which the poster design is ap
components, latches and other movable parts hitherto
plied as by printing, painting, photography or other known
necessary for maintaining the poster in its proper position.
means P. The poster carrier P is illustrated in simplified
Another object is to provide a display assembly includ
form as having a flat marginal portion M with edges E and
ing a three-dimensional poster and a poster holder of the
a forwardly-projecting relief portion R joined to the mar~
foregoing character in which the edge portions of the
ginal portion M by connecting portions C.
poster carrier are urged into Contact with the border
frame and the relief portions project into or through the
Each of the border rails 24, 26 or 28 has a main part
central opening in the border frame.
30 with a fluted front surface 32 for ornamental purposes,
Another object is to provide a display assembly as set
a plane rear surface 33, a reversely-turned outer edge
forth in the object immediately preceding wherein the 35 flange 34 at the inner edge of the rim flange 36, and an
edges of a backing plate or sheet of slightly greater width
inwardly~projecting flange 36 at the inner edge 4t). The
than the poster carrier are inserted in channels in the side
flange 33 has an edge 39 l(FIGURE 4). The main part
rails of the border frame after the three-dimensional pos
of body 3b is in the form of a relatively thin strip which
ter carrier of narrower width has been inserted therebe
is inclined inwardly from the rim 36 to the inner edge 4t)
tween f'or the purpose of firmly holding the three-dimen 40 relatively to the plane of the marginal portion M of the
sional poster carrier in its proper position.
poster P. Behind the poster carrier P is placed a relatively
Other objects and advantages of the invention will be
stiff backing card or plate i9 of sheet material. The
corne apparent during the course of the following descrip
inner edge flange 38 is disposed perpendicular to the
tion of the accompanying drawings, wherein:
plane of the marginal poster carrier portion M. An in
Michigan
Filed lune 27, 1960, Ser. No. 38,337
S Claims. (Cl, 4l)_l52)
FIGURE l is a rearelevation of a poster holder adapted
to hold three-dimensional posters, according to one form
termediate flange 42 also projecting inwardly parallel to
the mner edge flange 38 is included in all the border rails
24, 26 and 28, and each likewise has an out‘í/ardly-directed
rib `44 spaced rearwardly a short distance away from the
of the invention, with the poster carrier and backing plate
omitted to disclose the construction more clearly;
FIGURE 2 is a central vertical section taken along the
line 2_2 in FIGURE l, but with the poster carrier and
backing plate inserted to form the display assembly;
FIGURE 3 is a horizontal section, looking upward along
rear surface 33.
50
~
In addition, the side and bottom rails 24 and 26 possess
an integral extension of the intermediate flange 42 con
sisting of an angle flange 46 having an inwardly-directed
retaining or stop flange 48 disposed parallel to a reference
and backing plate inserted to form the display assembly;
or poster contact plane 49 passing through the edges 39
FIGURE 4 is an enlarged cross«section through one
of the inner flanges 38, and -a connecting portion 50 form
55
of the side or bottom rails, taken along the line 4_4 in
ing the connection with the intermediate flange 42 and
FIGURE l;
joining the edge flange 4S thereto.` The stop flange 4‘8 has
FIGURE 5 is a fragmentary front elevation of the
an edge 51 which is set back from the edge 39 of the flange
rail portion of FIGURE 4, looking in the direction of
38
(FIGURE 4). The angle portion 46 is removed by a
the line 5_5 therein;
FIGURE 6 is a fragmentary rear elevation of the rail 60 cutting operation from the extrusion forming the side or
bottom rails 24 «or 26 in order to form the top rail 2'8, as
portion of FIGURES 4 and 5, looking in the direction
shown in dotted lines in FIGURE 7, and establish a slot
of the line 6_5 in FIGURE 4;
53 îbetween the rib 44 Iand the angle flanges 46 of the side
FIGURE 7 is a vertical section through the top rail of
the border frame, taken along the line 7_7 in FIGURE 1;
rails 24 (FIGURE 2). By reason of this construction,
FIGURE 8 is a fragmentary front elevation of the rail 65 the side and lbottom rails 24 and 26 are provided with
portion shown in FIGURE 7, looking in the direction of
channels 52 for receiving the edges E of the margin M of
the line 8_8 in FIGURE 7;
the poster carrier P, the channel 52 being absent from the
the line 3_3 in FIGURE l, but with the poster carrier
FIGURE 9 is a fragmentary rear elevation of the rail
portion of FIGURE 7, looking in the direction of the line
9_9 therein;
top rail 2e. The poster carrier P has a wid-th narrower
than the distance .between the edges 51 of the angle flanges
70 46 of the side rails 24 so as to slip between them, whereas
3,083,489
'
A.
The modified disp-lay assembly, «generally designated 70
3
the backing plate B is sufliciently wide to extend ‘behind
shown in FIGURE l2 is generally similar to the display
assembly 18 of FIGURES l `to 1l inclusive, hence similar
the edges 51 into the channels 52.
Each of the opposite ends S4 of each rail 24, 26 or 2‘8
is cut off lat a 45-degree angle (FIGURE l) in order for
-the railsl tobe fitted together Yto form _a rectangular-fname,
parts are designated with the. same reference numerals as
in FIGURES l to 1l inclusive. The modiiied display as
ordinarily the case. The thus obliquely-cut ends 54 are
sembly 70, as before, has la 'backing sheet or plate 19, but
the Vedge E of the three-dimensional poster C Vnow rests
then united in any suitable manner, such .as by welding,
yupon a poster support in the storm of a ledge or intermedi
î24 are drilled coaxially to receive pivot pins, rivets or
also preferably include the ledge or ñange 72, but it is re
Amoved from the top rail to permit insertion of the poster,
-where the rectangular .shape of 1border is desired, asis
ate ñange .72-projecting rearwardlyfrom- the bottom rail
.thereby providing theopen-centered Iborder frame 22
shown. in-FIGURE l with the rectangular central opening 10 74 of the border frame, generally designated .76». The
side rails (not shown) corresponding to the side rails 24,
'-55. .The connect-ing portions 50 ofthe opposite side r-ails
other suitable headed fasteners156 (FIGURES 10 and ll)
which, pass through the correspondingly-drilled upper ends
of legs -58 >and spacers 60. The spacers 60 also serve to
provide »a greater Vwall «thickness and reinforcement for the
connecting portions V50, to enhance durability. The-legs
v58 are of such llengths that their lower ends 62 ‘support
lthe border frame 22 at a slight angle of inclination when
the legs 58 are `swung rearwardly so that they :lie at an
hence ,may ¿also employ the >same extrusion. Otherwise,
the side rails are like the side and «top rails 24 and 28 of
»the border ~frarne22 of FIGURES'] to'll inclusive.
The operation of the modified display assembly 70 of
FIGURE _12 is Vsubstantially the same as that described
`above for the display Iassembly 1'8 of FIGURES 1 to ll
20 inclusive, with the _exception ofthe ‘fact that fthe edge E
of the poster C rests upon the ledge or iri‘ange 72 and the
acute angle »to the reference plane 49 (FIGURE 7).
In the use of the poster holder `20 to form the display
ledge or flange 72 of 'each _side rail likewise engages the
edge Esas a stop VFlange to prevent itfrom sliding laterally.
assembly 18, since the poster carrier Pis of‘less Width
between its opposite side edges E than the dist-ance be
Accordingly, repetition of the operation appears unneces
» tween the edges 51 of the angle flanges 46, _itis inserted in 25 sary.
What I claim is:
a rearwardly-tilted position between the edges 51 with its
1. A display assembly comprising a border frame hav
lower edge E in the trough formed by the channel S2 of
¿the bottom rail 26Y (FIGURE 2), so that its forwardly
projecting relief portion clears the rearward rib 44 (FIG
ing a top rail, a bottom rail and opposite side rails inter
connecting said top and bottom rails, said-rails having
' URE 7) of the upper rail 28, whereupon the user then 30 inner edges bounding a central opening in said frame,
lateral and lower retaining members mounted on the
swings' theupper edge of the poster P forward, pivoting
rearward sides of said side rails and bottom «rail respec
on _its lower edge E in the channel 52 of the lower rail 26
tively in rearwardly-spaced relationship therewith, said
lateral retaining members projecting inwardly and said
The front surface of the margin portion4 M of the poster 35 ’ lower retaining member projecting upwardly, said retain
‘ ing members having inner edges directed toward said open
carrier P is now in engagement with the edge_,39 4of .the
ing, said laterally retaining members deñning inwardly
rearwardly-,projecting inner lianges 38 of the border rails
facing channels >and said lower retaining member deiining
24, 26 and 2S (FIGURES 2 =and'3). Holding .theposter
while the forwardly-projecting relief portion R moves
through the central >opening 55 of theborder'frame 22. ~
an upwardly-facing channel in cooperation withsaid side
rails and bottom rail respectively, a poster-retaining back
ing member having a width exceeding the distance be
tween xsaid inner edges of said retaining members and
carrier ,P in this position, Vthe user now. inserts the lower
edge ¿of the backing -plate 19 through the slot 53 behind
the top rail 28 and slides it downward in the channel 52
of the» side _rails 24 behind the poster carrier P until its
lower edge enters> the lower channel 52 of the bottom rail
`26. The poster carrier 'P is now held firmly in position
and cannot be removed either accidentally or lintentionally
as 'long as the backing plate 19» is in position.
To remove the poster _carrier P »from the poster holder
V20 and thus disassemble the _poster `assembly' 18, the user
reverses the «foregoing operationtby grasping the rupper
edge portion of the backing ,plate 19 and removingl it by
pulling it upward through the slot S3 (FIGURE 2). VHe
having lateral edgeA portions extending into said channels
in retained . engagement thereby, and a three-dimen
sional poster carrier having lateral edge portions with
a width therebetween less than the distance between said
50
then grasps the upper edge E of «the poster carrier Pand
inner edges of said retaining members disposed between
said «backing member and rsaid border frame rails, said
poster having a lower edge portion extending into said
upwardly-facing channel, said .Poster having a three
dimensional relief portion projecting forwardly from said
edge portions at .least partway throughsaid opening.
swings it rearwardlyrlbetween the opposite edges 51 of the
>2. A display assembly, according _to claim 1, wherein
angle` ñanges 46 .of _the _s_ide .rails 24, pivoting it .around
said retaining members include angle ñanges having con
necting portions secured to and extending rearwardly
` the lower edge E of Athe.poster„carrier P in the lower 55
channel-52 Aofthe bottom rail 26. When he has tilted the
>poster carrier P rearwardly asuñicientrdistance that the
Aforwardly-projecting relief «portionR passes through .the
opening-55m the border ltrarne’22l and‘clears'the rib 44 .of ’
the upper railï28, he- pulls upward on the poster carrierjP
`andïlthus removes -it from the poster h_o1der20.
“The poster holder 20 ofthe present invention has _also
ivbeen >successfully used 'with a .translucent-or transparent
60
from said side rails, said angle ñanges having retaining
portions‘secured to and extending inwardlysubstantially
perpendicular to said connecting portions.
3. A display assembly, according to claim 2, wherein
said yangle tianges are integral with said side rails.
4. A display assembly, _according to claim l, wherein
said retaining membersinclude angle tianges having con
necting portions secured to and extending rearwardly
-poster carrierîP, .backed up by a light box (not shown) in
yplace of the-¿backing plate or 'sheet 19.
from said side and bottom rails and wherein said angle
This arrange 65 ñanges also have retaining portions secured to and ex
r¿mentrformsanilluminated ldisplay assembly, which isalso
tending inwardly substantially perpendicular to'said con
intended tobe-included-_withinithe scope of the invention.
necting portions.
Y
jThe-inventiomçontemplates that the poster carrier P,
5. A display assembly, Etçcordingk to claim,4, wherein
vor,4 its relief `portion> R¿ and `connecting portion C may be
>secured.to„a.permanent or rie-usable poster carrier plateM 70 said iianges are integral with said side rails.
6. A display assembly, according vto claim `4, wherein
replacingv ythemargingal portion M and of the same rela
.,¿tive-d-imensions. and occupying the sameposition. > Alfter
use, «the Vtemporary «three-dimensional poster Vportion C,
VR >is stripped ott the carrier plate M and a new Vthree
dimensional poster portion C, R substituted.
„said rails yhave outer v_edges `spaced apart from xsaid inner
edges and `wherein a poster support is mounted on said
bottom rail within the upwardly-facing channel intermedi
75 ate the outer and inner edges thereof and has a rearward
3,083,489
5
edge terminating forwardly of the retaining portion of
the angle ñange of said bottom rail.
7. A display assembly, according to claim 1, wherein
said rails have outer edges spaced apart from said inner
edges and wherein a poster support is mounted on said
bottom rail within the upwardly-facing channel intermedi
ate the inner and outer edges thereof in supporting rela
tionship with the lower marginal portion of said poster.
8. A display assembly, according to claim 7, wherein
said poster support includes a ledge disposed within the 10
upwardly-facing channel thereof and projecting rearward
ly from said bottom rail beneath the marginal portion of
said poster.
6
References Cited in the ñle of this patent
UNITED STATES PATENTS
587,241
613,091
1,058,348
2,180,195
2,636,702
2,820,310
Seidel ______________ __ July 27,
Stengel ______________ __ Oct. 25,
Blumenthal __________ __ Apr. 8,
Cavalero ____________ __ Nov. 14,
Brody ______________ __ Apr. 28,
John ________________ __ Jan. 21,
1897
1898
1913
1939
1953
1958
FOREIGN PATENTS
428,524
1,085,455
1,235,247
Great Britain ________ __ May 15,
France ______________ __ July 28,
France ______________ __ May 23,
1935
1954
1960
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