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Guillaume Leroy-Beaulieu

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Guillaume Leroy-Beaulieu
CEGIS RUS
Doing Business In Russia
What is the Russian market of
trading real estate for international
companies?
Agenda
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Major trends and appeals on the Russian real
estate market today
Major risks for international investors to face
Choosing a partner – half the work
Personal experience – Raduga trade center
Why are trends that important?
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Trends influence cash flows
Changes in adjacent areas
Changes in the work of your contractors
Trends define not only your income, but also your
expenses
Forecasts have to be multi-level
Russian real estate market appeals
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Local retail market growth: 10% in average for 5
years
Lack of trade space
Strengthening of economics
Political stabilization
Favorable investment climate, especially in the
sector of commercial real estate
Major constraints to face
Complex approval process
пЃ® Specific consumer habits
пЃ® Huge number of unknown contractors
пЃ® Unknown short-term local trends
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Choosing a partner – half the work
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to choose a local partner:
пЃ® Knowledge
of major tenants
пЃ® Resources for expert market assessment
пЃ® Experience on the local market
пЃ® Meet and talk to people
Raduga mall project team
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Vinci Construction Grands Projets – investor,
developer, constructor, prime contractor
CEGIS – managing company
ASTERA ONCOR – consulting & brokerage
Ralmir - owner
Vinci Construction
Founded in
1898
Specialization:
roads, bridges,
tunnels, commercial real
estate
CEGIS – trade center management
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Manages over 2 millions sq.m of commercial
real estate in Europe
Over 30 years of experience
In Eastern Europe since 1998: Slovakia,
Hungary, Romania, Czech Republic
Some of our clients: Auchan, BNP Paribas,
Castorama, France Telecom, McDonald’s,
OBI
ASTERA ONCOR
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Reasons of choice:
Local market knowledge (15 years)
 High level of service – international standards
пЃ® Readiness to do brokerage after the market
research and finishing the concept meant high
level of responsibility
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Raduga today (1)
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Opening in April 2007
1st mall with 100% fill-in
on the opening day
International anchor
tenants brought with
ASTERA ONCOR – first
time in Russia
Successful tenant mix
Raduga today (2)
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Simple one-level shopping mall was a successful
solution
Raduga today (3)
Financial plans of
the developer
were observed
пЃ® High rate lease
пЃ® 20 000 visitors a
day
пЃ® CRE Awards 2007
nominee
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Competitive situation
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Growing number of competitors
Geographical placement is not enough
Circumspect concept of
implementation
Promotion concept
Instantly growing advertising budgets
Contact information
Guillaume Leroy-Beaulieu
Managing director of Raduga mall
CEGIS RUS
cegis@cegis.ru
+7 (812) 336 34 45
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