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Tobacco Free Sports Presentation

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Tobacco-Free
Sports is an
international
initiative
which aims to
reduce the
harm of
tobacco by
addressing
the
relationship
between
tobacco use
and sport.
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Tobacco-free sport and recreation means
everyone taking part in a sport or
recreational activity does not use tobacco
industry products.
It means participants, spectators, coaches
and leaders do not smoke, snuff, dip, or
chew tobacco while engaged in the activities
of your organization.
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Tobacco-Free Policy: developing policy materials and pledge
systems to assist sports and recreational organizations in creating
tobacco-free policies
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Tobacco-Free Resources: developing manuals and training
materials to promote policy and prevention messaging around
tobacco-free sports
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Winning Role Models and Messages: working with high profile
athletes, minor sport athletes, sport leaders and other
stakeholders to ensure accuracy and engagement in messaging
and other aspects of program delivery
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Evaluating to Stay on Track: developing and implementing a
program evaluation framework
Children and youth model
their behaviour after the
people they look up to coaches, leaders, family, and
peers.
Tobacco use counters the health
benefits gained by participating
in sport and recreational
activities.
Cigarette butts are the main
source of litter in cities and on
beaches. It takes 15 years for
a cigarette butt to biodegrade.
There is no safe level of
exposure to secondhand smoke, even
outdoors.
It is important for youth to receive the same
tobacco-free messages at their local sport or
recreation activities as they experience at
school and in the wider community.
The temptation to use
tobacco industry
products is reduced
when it is restricted in
public spaces.
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Ontario public health officials have created a tobacco-free
sports and recreation policy toolkit, with the overall goal of
encouraging local sport and recreation organizations to adopt
a tobacco-free policy.
This toolkit builds on the effort of health agencies in Canada
and the United States that have begun working with their local
sport and recreation clubs towards this mandate.
Tobacco-free sport and recreation policy means that athletes,
coaches and spectators refrain from using any form of
tobacco product while participating in sporting events.
The toolkit contains much of the content from
www.playlivebetobaccofree.ca, including a number of sample
documents and case studies in one package for ease of use
offline.
A tobacco-free policy sends a clear message that
your organization values a tobacco-free lifestyle.
There are four basic steps for making an effective
tobacco-free sport and recreation policy:
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Create the tobacco-free policy
Promote the tobacco-free policy
Reinforce the tobacco-free policy
Review the tobacco-free policy
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Know your Cause
Know What You Want
Build Partnerships
Find a Champion It is important for local action groups to build a
relationship with at least one elected municipal representative who will be a
champion for your cause.
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Advocate for the Policy In addition to helping municipal
government understand that tobacco-free outdoor spaces are important, you should also
document and present information about community support for tobacco-free outdoor
spaces
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Follow-up with Council & Media Contact the media to
ask them to feature your story.
Know the facts about youth and tobacco use.
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Young people who do not start using tobacco by age 18 will most likely never start.
Smoking slows lung growth, decreases lung function and reduces the oxygen available
for muscles used in sports.
Smokers suffer from shortness of breath almost 3 times more often than nonsmokers.
Other tobacco products such as “chew” (spit tobacco), flavoured and unflavoured
cigarillos, cigars, snuff or pipe tobacco are not safe alternatives to cigarettes.
Tobacco use is the single most preventable cause of death in Canada, causing heart
and lung diseases, cancers and strokes.
Take a stand – early and often.
Recognize your influence with young people. Don’t use tobacco industry products
around them.
Remind participants of the importance of being tobacco-free.
When talking to players remember they relate more to messages about the immediate
effects of tobacco use (such as poorer athletic performance) than to its long-term
threats.
Adopt and reinforce a tobacco-free policy for players, coaches, referees and spectators.
Send a copy of the tobacco-free policy home for review.
Challenge spectators to give their personal support to the players by respecting a
tobacco-free zone.
Thunder Bay - October 2008
Thunder Bay City Council voted Monday, Oct. 27th to establish a Committee of
Council & Stakeholders to recommend appropriate 'tobacco-free' regulations for the
city's parks and recreation areas. These proposed regulations will become
amendments to the city's Smoke-Free By-law. The Committee will host public
meeting with a timeline to report back by April 2009 . Potential implementation could
be as early as July 1st.
Excellent groundwork by the two local YAA's - Youth Action Alliances. Peer Leaders
did a comprehensive lobby of Council members over the summer and as additional
demonstration of public support presented Council with 5,000 signed postcards.
The City Council deputation included members from Tobacco Free T. Bay, local
Medical Association & YAA . The actual Council meeting featured 'soft-ball'
questions from City Councilors that showed their understanding of the issue and
familiarity with the talking points. (Councilors liked Woodstock-style tobacco use
setbacks / designated areas.)
Only one vote against. Good job around.
Everyone deserves to be able to live,
play, and be in tobacco free
environments.
Visit: www.liveplaybetobaccofree.ca
for more information, and for helpful
downloads.
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