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HSE: On The Cutting Edge of Business
Education in Russia
International Institute of Administration and Business
National Research University Higher School of
Economics
Higher School of Economics , Moscow, 2012
www.hse.ru
Business Education in
Russia: accreditations
Amendments to Federal Education Law (N 3266-1) adopted
during summer 2011 and enforced since 2012 abrogate the
State Standard for Business Education Programs.
Each university, business school or corporate university is
individually responsible for designing programs and
delivering certificates of completion for continued education.
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Minimum of State Control:
state continues its licencing of higher education institutions
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What is next?
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Higher School of Economics , Moscow, 2012
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Future Scenarios:
Internal Potential
Программная
инженерия
New public overseeing structures and non-governmental standards
E.g., January 20, 2012 - Russian Association of Business Education (RABE), Russian Union of
Industrialists and Entrepreneurs, Chamber of Commerce and Industry, ?Business Russia?
(Delovaya Rossiia) and Association of Russian Banks signed a Declaration to Create A Consortium
for Development of Business Education in Russia. Goal: design and sustain standards of
continued business education
Limitations: business and its perception of the quality of the new standard, conformity with existing
international standards
Brand contest: ?foot voting? and ?challenge of reputations?
E.g., merger of GASIS (State Academy of Continued Education in Construction and Investment)
and HSE. Weak players step out, less participants, emergence of trendsetters
Limitations: no regulation or control mechanisms on the first stage, which may drag on
External Potential
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Rigid Link Strategy
E.g., International accreditations:
EQUIS ? international mobility, internationalization of education
AMBA ? MBA programs
AACSB ? faculty selection criteria and knowledge evaluation
Common requirement: selectivity in enrollment
Limitations: constant lagging behind, little account for Russian business environment specificity
Flexible Link Strategy (adaptation to the Russian market, fine-tuning of Russian programs
and joint ventures)
E.g., Partner program of HSE and ESCP EUROPE Business School - Master in European
Business
Limitations: high level of trust between international partners, need to coordinate multiple interests,
legal differences, possible ?cannibalization?
Higher School of Economics , Moscow, 2012
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Strategy ?4 ? Flexible Link Strategy
National Research University Higher School of Economics
In 2012 HSE creates the International Institute of Administration and Business.
Task:
internationalization of continued education at HSE according to the flexible link
strategy.
Strategy:
?Adaptation of foreign business education programs at HSE
?Launch of joint products with leading international business schools (ESCP
EUROPE, EDHEC)
?Respecting the needs of the Russian corporate world
?Professional exchange and sharing experience with international counterparts
?Use of strong academic and expert resources of HSE and ESCP EUROPE
Advantages:
?coordinated institutional effort for better results: ?university ? partner ? business?
??Russian bike assembled with international parts? (to the example of Porsche)
?Spin-off and integration with Masters double-degree programs
?Previous reputation and success stories (double degree programs with Universit?
Paris 1 Panth?on Sorbonne)
Higher School of Economics , Moscow, 2012
Strategy ?4 ? Model of Functioning
International Institute of Administration and Business
Corporate
needs in
human
capital
Higher School of Economics , Moscow, 2012
HSE
Educational Product
World class
accreditations
AACSB, EQUIS,
AMBA
International
partner
experience
(BS, CCI,
etc.)
Doing Business In Russia
Target Audience: foreign companies, program on demand
Key disciplines: management, laws and regulations, socio-economic overview, marketing, taxes, HR strategies
Corporate Need
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IIAB - coordinator
HSE Experts
ESCP EUROPE
Experts
Business Experts
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School of Economics
School of Global
Economics and
Politics
CCI of Paris
CCIFR
School of Law
School of Managemet
CCI of Russian
Federation
Russian Union of
Industrialists and
Entrepreneurs
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Public Administration
School
Higher School of Economics , Moscow, 2012
School of Sociology
Internship in a
Russian company
Energy Management in
Russia
Target Audience: Russian energy companies
Key disciplines: management, regulation, marketing, constructing consumer chains
Corporate Need
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IIAB - Coordination
HSE Experts
ESCP EUROPE
Experts
Business Experts
School of Economics
School of Global
Economics and
Politics
CCI of Paris
Russian Energy
Agency
School of Law
School of
Management
Russian Union of
Industrialists and
Entrepreneurs
Internships at
Russian companies
Public Administration
School
Higher School of Economics , Moscow, 2012
French-Russian
Agency for Energy
Efficiency
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International Development of
an Entreprise
Target Audience: Russian companies growing abroad. Program on demand
Format: course work + internship and company visits abroad
Corporate Need
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IIAB - Coordination
HSE Experts
EDHEC Business
School
1-week Internship
CCI of Paris
Internships in a Foreign
Company
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ESCP EUROPE
Business Partner
CCI of Torino
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Higher School of Economics , Moscow, 2012
Master in European Business Triumph of Strategy ?4
? Preparing specialists with strong cross-cultural skills ready for efficient team work
? International program (since 1995), tested in Europe, Mexico, and India and adapted to
the Russian market since 2012
? Education in two countries (in Moscow and in London/Paris/Torino/Madrid orphoto
Berlin)
? Two diplomas:
by ESCP EUROPE, ranked 2nd according to Financial Times* 2012 ranking of MiM
programs, EQUIS, AMBA, and AACSB accredited,
by HSE - diploma of professional retraining (диплом о профессиональной переподготовке
НИУ ВШЭ), Russian leader in human and social sciences.
? MBA level in a matter of 1 year.
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? Quality-Price Balance:
A top-tanked BS MBA - around EUR 50,000;
Master in European Business - EUR 17,500.
? Minimum Discontinuation of Work:
First Semester - part-time employability (only in Moscow).
Second Semester - full-time education in March-June.
? Internships in Leading International Companies. Average Graduate Salary: EUR 42,000.
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Higher School of Economics , Moscow, 2012
Master in European
Business ? program
contents
Two Semesters and Two Business Projects
3-months Internship: in-house or globally
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1 semester
2 semester
? Computer Skills
? Quantitative Methods
? Introduction to European
Management
? Financial Accounting
? Fundamentals of Finance
? Economics for Managers
? Organisational Behaviour &
Intercultural Management
? Business Strategy
? Operations Management
? Marketing Management
? Management Accounting
? Buying Behaviour & New
Product Development
? Financial Strategy
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? European Business
? European Business Law
? International Management
? Human Resources
Management
? Finance or Marketing Elective
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Higher School of Economics , Moscow, 2012
Master in European Business
and your company
? Invest in your company?s human capital (1
person per year) according to the 3 options:
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Full tuition paid by the company
Co- Financing ?employer-employee?
Provide flexible hours for the period of education and
training
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? Submit your company projects as Business
Projects and Cases to the Program and Get
the Solutions
? Provide internship positions inside your
company and use this to attract leading
Russian and international specialists
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Higher School of Economics , Moscow, 2012
Our Contacts
Director of IIAB
Maltseva Irina
Associate professor, PhD, Director of the Centre for
Cooperation with France, Canada and European
French-speaking Countries
Phone: +7 (495) 621-51-33
E-mail: maltseva@hse.ru
Manager
for
Development
International Partnership of IIAB
&
Efremov Sergey
Odintsova Uliana
Phone: +7 (495) 531-00-79
E-mail: efremov@hse.ru
Phone: +7 (495) 531-00?79
E-mail: uodintsova@hse.ru
Tonkonogaya Elena
www.iiab.hse.ru
iiab@hse.ru
Building 5a, 2/8, Khitrovskiy lane, Moscow,
Russia
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Tel.: +7 (495) 621-5133
Phone: +7 (495) 531-00?79
E-mail: tonkonogaya@hse.ru
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